Multimedia: Graphic & Web Design

This program was created to prepare students for careers involving the Internet and graphic layout with a focus on marketing and design. It integrates the elements of illustration, logo-design, typography, HTML/CSS page layout, audio, video, still images, animation, text and data for the delivery of graphic and online interactive content. Our program is designed to give students the skills and training to compete in this creative and high skill industry.

Students will learn the skills and techniques of computer graphics, electronic imaging and production using scanners, digital cameras and computer-based hardware and software (such as Photoshop, Adobe InDesign, Adobe Dreamweaver and Adobe Illustrator) and all other essential skills to begin a career in the design field.

Program Learning Outcomes – Upon completion, students will be able to:
Analyze and apply the elements and principles of design with competent skill and technique with computer based media.

Analyze basic design principles with an emphasis on illustration, graphic layouts, logo creation, font creation, web navigation, web page layout, and the ability to apply these principles to a specific aesthetic intent, including a functional knowledge of the traditions, conceptual modes, and evolutions of the discipline.

Synthesize visual forms and their aesthetic functions and basic design principles, with attention to such areas as design, color, and lighting.

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Minor update/changes to this existing program/certificate curriculum  reflect our goal to continue to prepare students for high-skill jobs in the industry. We also have better aligned our Graphic and Web Design program/cert with our transfer partners at CSU. 

Currently there is a growing demand for skilled and certificated workers in L.A. Per the Centers of Excellence (COE) for Labor market Research, there is "a supply gap for Graphic and Web Designers in the LA/OC region over the next 5 years.  Therefore the COE endorses this proposed program."  

Multimedia Graphic and Web Design requires courses that prepare students to succeed in creating portfolios for industry careers and/or transfer. The Degree/Cert can be completed in 2 years following our Guided Pathway. 

This update better aligns with Graphic Design/Communication at the CSUs.

 

Explanation of minor Program Modification:

Multimedia: Graphic & Web Design COA
Multimedia: Graphic & Web Design Associate Degree

 

BOTH the AA and Certificate in this area are making the following changes to align with CSU Transfer and Industry standards.

 

1.     We are adding Art 502 existing course our District and at LAMC that students need as an undergrad requirement for transfer to CSU

 

2.     We are adding the new course, which has been approved at LAMC, Multimedia 245. This is a lower division requirement at 9 of the CSUs in Graphic Design. It is a beginning Typography.

 

3.     We are moving 3 courses into an “option” area of the degree and certificate depending on which professional pathway a student wants to focus on.

 

Course	Title	Units	Year/Semester (Y1 or S1)
Art 201	Drawing 1	3	Y1
Art 501	Beginning Two-Dimensional Design	3	Y1
Art 502	BEGINNING THREE-DIMENSIONAL DESIGN	3	Y1
Multimedia 100	INTRODUCTION TO MULTIMEDIA COMPUTER APPLICATIONS	3	Y1
Multimedia 110	VISUAL COMMUNICATION	3	Y1
Multimedia 200	Digital Imaging	3	Y1
Multimedia 220	ILLUSTRATION FOR MULTIMEDIA	3	Y1
Multimedia 240	GRAPHIC DESIGN FOR MULTIMEDIA	3	Y2
Multimedia 245	TYPOGRAPHY FOR MULTIMEDIA AND GRAPHIC DESIGN	3	Y2
Multimedia 320	WEB DESIGN	3	Y2
Multimedia 340	VECTOR GRAPHICS	3	Y2
Multimedia 500	Multimedia Laboratory	1	Y2
Choose One from the following:
Photo 007	EXPLORING DIGITAL PHOTOGRAPHY	3	Y2
Multimedia 350	Web Design II	3	Y2
Multimedia 210	DIGITAL EDITING	3	Y2
Total		37 units

This program is part of the Multimedia discipline at LAMC and is similar to Video Production and Animation and 3D Design that we have. This program does not replace any existing program in the college inventory.

Media Arts, Pierce College | Media Arts, Valley College | Graphic Design - Coastline, Golden West, Irvine |Computer Graphics, Mt. SAC

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