This program provides Career Technical Education opportunities in the areas of small business start-up and management, marketing, consumer behavior, and developing an entrepreneurial mindset. This certificate provides a specialized focus in creating a foundation for implementing product development and small business administration. Upon completion of this program a student should be able to: • Identify new offerings and business opportunities, analyze small business strategies, and evaluate rewards and risks of starting a new business venture.• Demonstrate small business start-up skills specific to operating an enterprise that successfully competes in today’s ever-changing marketplace.Upon successful completion of this certificate, career opportunities exist in entrepreneurship, small business marketing, and product design and production in the field of small business start-ups.
Enrollment Data | 2017 | 2018 | |||
---|---|---|---|---|---|
Course Dept # | Course Title | Annual Sections | Annual Enrollment Total | Annual Sections | Annual Enrollment Total |
BUSN 024 | International Business Management | 1 | 15 | 1 | 15 |
BUSN 028 | Business Law | 13 | 455 | 15 | 480 |
BUSN 036 | Strategic Management | 2 | 30 | 2 | 30 |
BUSN 051 | Introduction to Business | 17 | 595 | 18 | 576 |
BUSN 061 | Business, Government & Society | 3 | 60 | 2 | 50 |
BUSN 062 | Business Mathematics | 2 | 40 | 2 | 20 |
BUSN 078 | Business Communications | 5 | 110 | 6 | 102 |
BUSN 015 | The Entrepreneurial Mindset | 2 | 30 | 2 | 30 |
BUSN 054 | Small Business Start-up and Management | 3 | 60 | 3 | 56 |
BUSN 056 | Marketing Principles | 4 | 88 | 4 | 80 |
BUSN 005 | Introduction to Project Management | 1 | 20 | 1 | 20 |
Projected certificate completions = 15/year.
The goal of the certificate in Entrepreneurship is to provide Career Technical Education (CTE) opportunities in business start-up and new product development. Emphasis is on the rewards and risks of starting a small business, developing entrepreneurial competencies, environmental scanning, building legitimacy, developing a social network, and including women and minorities in a small business. Additional areas of focus include screening business ideas, identifying opportunities through creativity, cultivating an innovative frame of mind, developing small business strategies, creating marketing plans, managing cash flow, small business finance, inventory and operations management, and human resource management.
Upon completion of this program a student should be able to be able to demonstrate the skills necessary to launch a small business in today’s environment, develop and execute a business strategy, and achieve success as an entrepreneur.
The Entrepreneurship Certificate of Achievement requires the successful completion of 5 required core courses (15 units) and 4 required courses with an entrepreneurship concentration (12 units)
Course | Title | Units | Year/Semester (Y1 or S1) |
---|---|---|---|
BUSN 005 | Intro to project management | 3 | S1 |
BUSN 015 | ENTREPRENEURIAL MIND SET | 3 | S1 |
BUSN 028 | BUSINESS LAW | 3 | S1 |
BUSN 051 | INTO TO BUS. | 3 | S1 |
BUSN 054 | SMALL BUS START UP | 3 | S1 |
BUS 078 | BUSINESS COMMUNICATION | 3 | S2 |
BUSN 024 | INTERNATIONAL BUS. MANAGEMENT | 3 | S2 |
BUSN 062 | BUSINESS MATH | 3 | S2 |
BUSN 056 | MARKETING PRINCIPLES | 3 | S2 |
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