The Business Information Specialist program builds on the BIW I and BIW II foundation. The program provides students with additional skills in marketing communication support, project management, and Salesforce (CRM). Graduates of this third stage BIW pathway program will be prepared to meet the workforce demands of today's business environment, such as various levels of administrative support, office supervision/coordination, and customer service. Students completing the BIW pathway will be equipped to take multiple Microsoft Office Specialist certifications, Salesforce certifications and become QuickBooks certified users. Program Learning Outcomes 1. Demonstrate proficiency using the Salesforce application. 2. Apply professional marketing and project management techniques in a business environment. 3. Employ interpersonal and critical thinking skills as well as problem-solving.
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The Business Information Specialist pathway is a consistent statewide pathway designed with faculty and industry involvement to prepare students for in-demand jobs and to inform the business of the rich capabilities that exist at every California Community College Campus. On occasion one or two new courses need to be developed by a college to align with the pathway. However, because the pathway utilizes existing academic programs and courses, often no new curriculum is required. In addition, the pathway represents a set of in-demand skills throughout the state, based upon interviews with placement agencies, and cross-referenced with advisory groups and other Labor Market Information.
The Business Information Specialist program builds on the BIW I and BIW II foundation. The program provides students with additional skills in marketing communication support, project management, and Salesforce (CRM). Graduates of this third stage BIW pathway program will be prepared to meet the workforce demands of today's business environment, such as various levels of administrative support, office supervision/coordination, and customer service. Students completing the BIW pathway will be equipped to take multiple Microsoft Office Specialist certifications, Salesforce certifications and become QuickBooks certified users.
Course | Title | Units | Year/Semester (Y1 or S1) |
---|---|---|---|
BUS 20 | Principles of Marketing | 3 | Y1 |
CIS 9A/CS 9A | Technology Project Management | 3 | Y1 |
CS 77A | Salesforce Administration Essentials | 3 | Y1 |
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